Bio
Specialises in the marketing and selling of branded consumer products, the owning and licensing/franchising of intellectual property, and business strategy creation (all at an international and local level). Sector expertise covers the consumer goods industry (in particular drinks, impulse products and youth focused products), the “On trade” bar and pub sector and the management of selling and distribution operations. Has 15 years international marketing and regional commercial management experience in the drinks industry with Cadbury Schweppes, Coca-Cola and The Foster's Group. Alumnus of London Business School Executive MBA 2004 (special focus on new venture development).
Career
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K2 Partners LtdEmail: [email protected] |